This video accompanies Chapter 5
Name of video: Making Profits with a Twist: Auntie Anne's Pretzels
While Watching the Video, Try to Find the Answers to These Questions
- How many store locations has Auntie Anne's opened in 15 years?
- In what year did Auntie Anne's begin?
- According to the statistic which appears on the screen in purple letters while the
narrator is explaining what a franchise is, how often does a new franchise open somewhere in the US each
business day?
- According to the narrator, one of the advantages of being a franchisee is "personal ownership," which means that
your success will be determined (largely) by what three factors?
- After attending "Pretzel University" to learn the basics of pretzel making, how many days does each new
franchisee spend in "intensive" training at a store location open to the public?
- According to Sam Beiler, President and CEO of Auntie Anne's Pretzels, has the number of legal disputes between
Auntie Anne's and its franchisees been above or below average?
- In how many countries outside the U.S. does Auntie Anne's currently operate?