This video accompanies Chapter 5
Name of video: Making Profits with a Twist: Auntie Anne's Pretzels
While Watching the Video, Try to Find the Answers to These Questions
  1. How many store locations has Auntie Anne's opened in 15 years?
  2. In what year did Auntie Anne's begin?
  3. According to the statistic which appears on the screen in purple letters while the narrator is explaining what a franchise is, how often does a new franchise open somewhere in the US each business day?
  4. According to the narrator, one of the advantages of being a franchisee is "personal ownership," which means that your success will be determined (largely) by what three factors?
  5. After attending "Pretzel University" to learn the basics of pretzel making, how many days does each new franchisee spend in "intensive" training at a store location open to the public?
  6. According to Sam Beiler, President and CEO of Auntie Anne's Pretzels, has the number of legal disputes between Auntie Anne's and its franchisees been above or below average?
  7. In how many countries outside the U.S. does Auntie Anne's currently operate?