This video accompanies Chapter 8
Name of video: Managing the Move Toward Organizing Customer-Driven Business Organizations
While Watching the Video, Try to Find the Answers to These Questions

1. What changes in McDonalds business were key to making the switch to the "Made for You Kitchen System" necessary?
2. How is McDonalds "Made for You Kitchen System" different from the system which it replaced?
3. Is McDonalds "Made for You Kitchen System" an example of reengineering?