BUS 90
Principles of Marketing


Course Description

Fundamentals of marketing: product planning and development; pricing strategies; and marketing channels.

Class Details

CRN Course Section Days Times Instructor Loc
26455 BUS 90 65Z ······· TBA-TBA Gordon Smith ONLINE

Class Materials: View textbook and/or other materials for this course available at the Bookstore.
Class Dates: This class runs from 2022-09-26 to 2022-12-16.
Footnote:
BUS -090.-65Z: Fully ONLINE. This is an online class that does not have weekly scheduled meetings. Students can log in anytime to do the required weekly course work. Students must have access to a computer, the internet and an individual email address. We recommend a laptop or desktop computer to successfully complete the course; a tablet or phone may not be adequate for all assignments and tests. Most De Anza classes will use the Canvas course management system. Information about Canvas and Online Education Orientation can be found in Canvas on the Student Resources page: https://deanza.instructure.com/courses/3382. The Student Online Resources hub with extensive information and tips can be found at deanza.edu/online-ed/students/remotelearning.


Course Details

Units
5 Units
Hours
  • Weekly Lecture Hours: 5
  • Weekly Lab Hours: 0
Gen Ed
Non-GE Class
Program Status
Program Applicable
Credit
Credit - Degree Applicable
Grading Method
Letter Grading

Requisite and Advisory

Advisory
ESL D272. and ESL D273., or ESL D472. and ESL D473., or eligibility for EWRT D001A or EWRT D01AH or ESL D005.
Back to Top